For plumbers and trades

Find out why quotes don’t convert.

ClearQuote gives trades a simple feedback link customers can answer anonymously in 20 seconds, then turns the replies into clear actions.

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What it shows
Why customers chose someone else.
What could have improved the quote.
How much work may be recoverable.
How it works
1Send your feedback link after a lost quote.
2Customer answers 4 anonymous questions.
3You see the pattern in your dashboard.
Dashboard example

This is what your dashboard looks like

Seeded example data showing the same ClearQuote dashboard users get after collecting feedback.

Seeded data
ABC Plumbing Ltd

Why quotes didn’t convert this month

Anonymous customer feedback turned into practical quote-winning insight.

Potentially fixable quotes
62%

Lost for reasons such as speed, clarity, trust or communication.

Recoverable work
£1,800 – £3,200

Based on customer feedback, tracked quotes and fixable percentage.

Responses this month
18
Last response
20 Jan
Quote performance
Quotes logged22
Conversion45%
Won value£6,400
Open value£3,850

Track quotes to connect customer feedback with real conversion and revenue performance.

Quote status this month
Won: 10Lost: 7No response: 5Open: 7
Add or update quotes
Biggest missed win

Focus first on Faster response. This is the clearest improvement signal from customer feedback.

Where you’re competitive

Your strongest customer decision signal is Trust / confidence. Protect this while improving the main loss reason.

Why you’re losing quotes
Response speed42%
Price31%
Trust / clarity18%
Job didn’t go ahead9%

Most lost quotes are currently linked to response speed.

What customers care about
Speed39%
Price28%
Trust / confidence22%
Communication11%

Customers are mainly choosing based on speed.

What could have improved the quote
Faster response44%
Clearer explanation28%
More reassurance17%
Lower price11%

The strongest improvement signal is faster response.

Quote tracking link

Log sent, won, lost and no-response quotes so ClearQuote can compare feedback against actual conversion.

Open quote tracker
Anonymous customer comments
Good price, but another company replied quicker.
20 Jan
I wasn’t sure what was included in the quote.
19 Jan
Went with someone who could start sooner.
18 Jan
This month’s summary

You received 18 feedback responses and logged 22 quotes this month. 11 feedback responses were potentially fixable. Conversion is currently 45%, with £3,850 still open or unanswered.